



Customer Acquisition Q&A Panel
A Talk by Chloe Thomas , Ben Parr , Rob Harrison-Plastow and Steven Clift
About this Talk
Host Chloe Thomas was joined by a selection of our Customer Acquisition Day speakers to answer your questions AND discuss the best acquisition marketing mix for right now.
Topics discussed included:
- Is 'empathy' the secret sauce for success in 2022?
- If you could only invest in one acquisition tactic in 2022 what would it be?
- Is CRO (conversion rate optimization) or traffic going to be the deal breaker this year?
- Personalsation
- Movement / cause marketing
- Facebook Ads
- Quizzes and email
and a few other curve balls too!